Nadine Ouellet

Small &
Ordinary


Design pedagogy,
student outcome



This work deals with the short essay “Approaches to What?” by George Perec. In his essay, the French author questions the importance human beings place on the spectacular and encourages the readers to observe the mundane, the unnoticed, their daily gestures and habits instead. Through graphic implementation, each double page of the typographic book brings a different part of the essay to life. Writing and imagery merge into vivid entities, matching the experimental character of the literary source.

2018 Reddot Award Winner








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